Hello — I’m

Peter

UX/UI Designer focused on shaping intuitive experiences where physical and digital meet.
Experienced across HMI, retail environments, aviation display systems, and hardware–software integration.

See Projects Resume

Selected Projects

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Dual Side Display

AUO adaptive Micro LED for first‑class cabins — two‑sided interface for crew & passenger.

Open →
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DEDPRZ

Landing + staking flows for a web3 brand.

Open →
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DiaHealth

Patient‑clinician solutions for diabetes care; HCI research to prototype.

Open →
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GoShare

Reducing student food waste with shareable grocery flows.

Open →
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FoodChains

Kids explore nature via card‑collection play to spark curiosity.

Open →
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HearthTale

Interactive storytelling app for writers & readers.

Open →
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BBC Evoke

D&AD New Blood winner — context‑aware content curation.

Open →
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Lapse

“Pause & think” mechanics to reduce misinformation sharing.

Open →
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Face Incognito

Unity AR face masks exploring identity and privacy.

Open →

About

I design products that feel intuitive — even when the systems behind them are complex. I’ve created experiences across HMI, retail, and aviation, working closely with teams that build both hardware and software.

  • D&AD New Blood Award 2021
  • Exhibited at Touch Taiwan 2025 (AUO Dual‑Side Display)

Contact

Open to opportunities and collaboration.

minghong.peter.li@gmail.com LinkedIn